To help organizations quickly and easily bring together customer data from across the entire organization, Oracle is collaborating with Accenture and Capgemini to address the hype and confusion around the Customer Data Platform (CDP) market.
In collaboration with two Platinum level members of Oracle PartnerNetwork, Oracle is moving beyond current CDP capabilities to power richer digital marketing and customer experiences across the entire customer journey. This includes delivering the technology and best practices that help organizations understand and map different customer data sources, define business outcomes and key performance indicators for customer intelligence projects, and create a single and dynamic view of the customer. Read More
Submitted June 21, 2019 at 03:00PM by emma-ava http://bit.ly/2IyfWat via TikTokTikk
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