Wednesday, November 17, 2021

Facebook is still tracking and harvesting teens’ personal data to fuel ads, warns research

According to new research, despite announcing changes to its advertising rules for children in July of this year, Facebook (now known as Meta) is still tracking and harvesting teens’ personal data to fuel their advertising delivery system.

According to a new report by Fairplay, Global Action Plan, and Reset Australia, the only difference is that Facebook’s targeting of children is ‘optimised’ by a highly-trained artificial intelligence (AI) ‘Delivery System.’

“The replacement of targeting ‘selected by advertisers’ with targeting ‘selected by an AI delivery system’ does not represent a demonstrable improvement for children in the way that Facebook characterised in their announcement and reiterated at a US Senate committee hearing,” the report mentioned.

Source: https://insiderpaper.com/facebook-still-tracking-teens-for-ad-targeting-warns-research/



Submitted November 17, 2021 at 07:52PM by Zealousideal_Note471 https://ift.tt/3owvoaG via TikTokTikk

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